What is Promoted Listings AdvancedBETA?

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Promoted Listings AdvancedBETA campaigns provide the high visibility you want for your listings, and the control you need of your campaigns to help drive an increase in sales on eBay. Advanced campaigns help sellers reach more buyers by giving preferred access to premium placements in search with keyword and budget controls.

Based on a cost-per-click model, you determine how much you’re willing to spend on your campaigns and are only charged when a buyer clicks on your ad. On average, sellers who use Advanced campaigns see 50% more sales, compared to non-promoted items.*

Promoted Listings Advanced campaign launch page

Hear from sellers on their experience with Promoted Listings AdvancedBETA

Sellers of all shapes and sizes have seen success by using Advanced campaigns, including one seller who saw their business grow by 15% in just one week.

In fact, sellers see a 40% increase in items sold, on average, when using Promoted Listings Advanced, compared to non promoted items.*

Check out just a few quotes from sellers using Advanced campaigns below:

“Promoted Listings AdvancedBETA is a game changer for any seller looking to expand their audience and broaden their visibility. We would recommend Promoted Listings AdvancedBETA to any seller looking to get a ‘competitive edge’ to reach a wider audience and create a following for their business on eBay.”Adam & Cory Zinker, co-founders & CEOs, The Perfect Part

“Promoted Listings Advanced gives a much-needed additional touch on how to generate sales on eBay’s platform. It provides us more time to spend on other areas of the platform. We are excited to see how this solution progresses and the potential growth it may bring!”littlesmokey78

“I can promote very specific items to the top! I think my favorite feature is the ability to download all of the keywords and see what kind of hits I’m getting!… I love seeing what people are searching to find our products.”Jeffry Radspinner, Venture Surplus

How to get started with Promoted Listings AdvancedBETA

You can create Promoted Listings Advanced campaigns from the Advertising dashboard within the eBay Seller Hub. Here’s how:

  1.  Go to Seller Hub and click on your Advertising dashboard.
  2. Select Create new campaign.
  3. Select Create campaign under the Advanced Beta column.
  4. Follow the guided steps to name your campaign, set your campaign budgets and dates, add the listings you want to promote, select your keywords and match types, and set your CPC bids.
  5. Launch your campaign.

  • Data surveyed from Sept 2022 – Feb 2023